RMB and Slice win three AMMA awards

Are you looking for advertising partners who are both reliable and innovative? RMB and Slice have just won three prestigious awards at AMMA 2024. These awards showcase our agency's ability to transform the advertising sector while placing sustainability at the heart of our actions and your campaigns.

RMB shines in GOLD and SILVER

You are looking for advertising partners who are both reliable and innovative? RMB and Slice have just won three prestigious awards at the 2024 AMMAs. These prizes highlight our media sales house’s ability to transform the advertising landscape while keeping sustainability at the heart of our actions and your campaigns.

In the ‘Media Sustainable Development Award’ category, RMB proudly received GOLD for its sustainability-focused initiatives that are reshaping the advertising industry. With sustainability as a core focus, this award serves as a true mark of quality and commitment for environmentally conscious advertisers like you.

For the ‘Media Research of the Year’ category, RMB and VAR jointly secured SILVER with the ‘North-South Credibility Study’. This research sheds light on cultural differences between the North and South of the country, particularly in the perception of sustainability-driven radio advertising campaigns. A valuable asset to better understand your audience and tailor your communication strategies accordingly.

SLICE strikes gold with Keytrade

SLICE, RMB’s content agency, also excelled, taking GOLD in the ‘Best Use of Native & Content’ category for the ‘Keytrade Bank – 2-Cent Tips’ campaign.

If you’re looking to engage a young audience in an authentic and impactful way, this campaign demonstrates how creative, audience-tailored content can achieve remarkable results. By blending branded content, humor, and social media-inspired videos, the project captured the attention of young adults with its direct approach and playful tone.

Led by Belgian comedian Serine Ayari, the campaign resonated strongly with its target audience through custom videos for the advertiser and two stand-up shows at the Kings of Comedy Club in Brussels. Both the views generated by the video clips and the impressions from Serine’s Instagram stories before and after the Kings of Comedy Club events reached impressive heights.